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Rebuilding Seminars: All Page Mockups

These are proposed redesigns for the Rebuilding Seminars website, re-skinned in Bob's real brand. Click any card to open the full page. Below the pages, you'll find before/after comparisons and the reasoning behind each change.

Redesign direction informed by 22 LLM consultations (11 models, 2 rounds)

The page mockups

8 pages

Every page of the proposed site, as a full working mockup. This is the complete walkthrough, from the homepage to enrollment.

Resource & secondary pages

9 pages

The remaining live pages, now redesigned in Bob's brand and voice: counseling, coaching, the blog, and the resource hub with its sub-pages. Dead links were swapped for our own in-house articles so the site keeps people on its own property.

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Private Counseling

The 1:1 counseling page, reframed as 'supercharging the work': who Bob and Kathy are, the two session packages with real framing, and one quiet CTA.

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Coaching Request

Real framing above the intake form: what coaching is, how it differs from counseling and the seminar, and a three-option ladder so people self-select.

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The Blog

Rebuilt as the front door to our two dozen in-house articles, grouped by theme. Replaces the six abandoned 2022 stubs on the live blog.

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Resource Hub

The resources landing page with a warm intro and descriptive category cards, plus a card pointing to our own articles so visitors stay on the site.

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Resources: Legal & Financial

The two vetted local pros, links upgraded to https and de-tracked, warmly framed, with an in-house article filling the money-side gap.

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Resources: Parenting & Support

The four dead external links (YWCA class + Monica Ramunda articles) swapped for our own live co-parenting and kids articles, 1:1 by topic.

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Resources: Self-Help & Reading

The ~35-book reading list, regrouped by theme, led by the two Fisher books, with clean de-tracked Amazon links and why-Bob-recommends notes.

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Why Refer to Rebuilding (For Professionals)

A professional-facing landing page for therapists, attorneys, and financial advisors: what Rebuilding is, who it fits, why colleagues refer, how to refer, plus the printable one-page referral sheet.

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Rack Card (Print Proof)

Proofing page for the 4x9 rack card built for therapist and attorney waiting rooms: front and back previews plus the print-ready PDF download.

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Before / after comparisons

3 compares

For the three highest-impact pages, here's the current live version next to the redesign, side by side, so you can see exactly what changed and why.

Why the review changed things

These redesigns aren't just a fresh coat of paint. Each change traces back to a specific, recurring piece of feedback.

How these mockups were shaped

Before redesigning anything, the current pages were run through a panel of 11 different AI models across 2 rounds, 22 consultations in total, each asked the same question: what's getting in the way of someone signing up, and what would you change first?

The same problems kept surfacing across nearly every model:

  • Too many competing calls to action. The original homepage asked visitors to do several things at once, so most did nothing.
  • The price was hidden. People won't book a call to find out if they can afford something. The redesign shows the $1,200 seminar price and the $30 intro workshop upfront.
  • The workshop and the seminar blurred together. The redesign makes the cheap intro workshop clearly a sampler, separate from the full 10-week program.
  • The proof was buried. Hundreds of 5-star reviews and a 70% referral rate are the strongest assets, so they're moved up where people actually see them.
  • The tone needed to match the moment. Warmer, calmer, less salesy, because the audience is in a painful season and responds to reassurance, not pressure.

Every page above reflects those findings. The before/after comparisons spell out the specific change on each page and the reasoning behind it.